Case Studies
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How Trade Nation increased marketing output by 103% through self-approvals

103%
Increase in marketing output, with faster compliance reviews unlocking more campaigns.
90%+
First-time approval rate, with marketing campaigns now fully approved within one day.
Instant
Self-approval enabled in select jurisdictions, allowing marketing teams to ship content immediately.

About

Trade Nation is a multi-jurisdictional trading platform offering spread betting and CFDs across forex, indices, commodities, shares and cryptocurrencies. Regulated across multiple regions, Trade Nation is focused on giving traders a transparent, fast and reliable experience, built around fixed spreads and straightforward pricing.

Features Used

Custom rules and regs
Real-time feedback
Any asset, any channel
Finfluencers and third parties

"Adclear has enabled us to move faster and more efficiently as a business. By streamlining the marketing compliance process, it’s allowed our teams to focus on execution in a consistently compliant way. It’s the kind of scalable solution that supports the pace we’re growing at."

Jon Noble
Chief Executive Officer

Problem


Trade Nation needed to scale marketing across multiple jurisdictions without compliance becoming a bottleneck.

As marketing volume grew, manual reviews struggled to keep up. Compliance teams were spending significant time on repetitive checks, while marketing teams faced delays getting campaigns out the door.

The challenge was structural.

Audit trails and version histories were scattered across tools and inboxes, which made oversight difficult and audits more time-consuming than they needed to be. Each new region added more rules, more nuance, and more complexity to manage.

At the same time, the existing process simply was not built for the pace of growth. Manual reviews could not scale alongside increasing marketing output and tighter regulatory requirements across markets.

Trade Nation faced three key challenges:

  • Manual approvals slowing campaigns down, with over 50% of compliance teams citing this as their most significant marketing challenge
  • Poor visibility, with audit trails and version histories scattered across the business
  • Clunky processes that could not keep pace with growing marketing volume and regulatory complexity

What we did

Adclear gave Trade Nation a faster, more scalable way to manage compliance across regions.

With Adclear, Trade Nation introduced an AI-powered compliance platform tailored to their tone of voice, approved claims and the specific rules of each market they operate in.

Instead of relying on manual end-of-process reviews, marketing teams now receive real-time AI feedback as they create. Issues are flagged early, in-platform guidance helps teams produce compliant copy up front, and rework is reduced significantly.

Jurisdiction-specific approval flows mean each region's requirements are handled in a single, consistent workflow. In select markets, marketing teams are now able to self-approve content, enabling instant approvals without losing compliance oversight.

Every review, change and decision is captured automatically, giving compliance a complete audit trail and full transparency across the business.

The impact has been significant. Marketing campaigns are now fully approved within one day, with an 88% first-time approval rate. Marketing output has increased by 103%, with faster compliance reviews directly unlocking more campaigns.

The result is a faster, more scalable approach to marketing and compliance, where Trade Nation's teams can move at the pace of the business without compromising on standards across jurisdictions.

“Adclear allows us to be at the forefront of delivering relevant targeted promotions to our customers with confidence and fast execution.”

Tony Sharpe
Chief Strategy Officer